Operations software for fitness studios
✦ Founding Customer Pricing

Run your studio on one tool,
not five.

Replace WhatsApp, spreadsheets, and scattered apps with a single system built for personal trainers.

£59/ month
Billed £177 every 3 months
Most studios start here
Save 14%
vs monthly
Your price is locked in for as long as you stay subscribed.
🛡️
30-day money-back guarantee. If it doesn't fit how your studio runs, get a full refund — no questions, no hoops.
Everything included
✓
Scheduling & calendar
Book, reschedule, and track every session in one view
✓
Client tracking & progress
Goals, body metrics, workout logs, wellness trends
✓
Payments & invoicing
Know who's paid and who hasn't, at a glance
✓
Lead pipeline (CRM)
Enquiry to signed client, nothing falls through
✓
Performance analytics
Client adherence and trends, not buried in chat threads
✓
Unlimited trainers & clients
No per-seat fees, ever
Included when you join as a founding studio
Free onboarding & data migrationWorth £150
1:1 setup call with the founderWorth £75
Priority support for your first 90 daysWorth £90
Founding pricing is limited to the first studios onboarded — your rate stays fixed once you join.
Sign Up
Studio Details
Complete this to lock in your founding price. Reference and date are completed at signing.
By signing below, the Customer agrees to the Terms & Conditions overleaf, which form part of this agreement.
Studio Signature & Date
DNI Studio — Authorised
Terms & Conditions
Terms & Conditions of Service
These terms govern the provision of the DNI Studio software platform ("the Service") by DNI Analytics ("we", "us", "our") to the studio named above ("the Customer", "you"). By signing the offer sheet or by accessing or using the Service, you agree to be bound by these terms.
1. Subscription & Payment

The Service is provided on a monthly subscription basis at the price stated above. Your price is fixed for as long as your subscription remains continuously active, in accordance with the Founding Customer Guarantee.

Payment is due monthly in advance by the method agreed at sign-up. Where payment is not received within 7 days of the due date, we may suspend access to the Service until payment is made.

2. Term & Cancellation

This is a rolling agreement with no fixed minimum term beyond the billing cycle selected. You may cancel at any time by providing 14 days' written notice. Cancellation takes effect at the end of the then-current billing period.

No refunds are issued for partial billing periods. Founding price status is lost if a subscription lapses for more than 30 consecutive days and is later reinstated.

3. Data & Privacy

You retain ownership of all client and business data entered into the Service. We process this data solely to provide the Service and will not sell or share it with third parties for marketing purposes.

Upon cancellation, you may request a full export of your data within 30 days. After this period, data may be permanently deleted from our systems.

4. Service Availability

We aim to maintain high availability of the Service but do not guarantee uninterrupted access. Scheduled maintenance will be communicated in advance where reasonably possible.

As an early-stage platform, features may be added, modified, or occasionally withdrawn as the product develops, in which case we will give reasonable notice of any change materially affecting your use.

5. Acceptable Use

You agree to use the Service only for lawful purposes connected with the operation of a fitness training business, and not to attempt to reverse-engineer, resell, or sublicense the Service without prior written consent.

6. Intellectual Property

All software, design, and branding associated with the Service remain the exclusive property of DNI Analytics. Nothing in this agreement transfers any intellectual property rights to the Customer.

7. Limitation of Liability

The Service is provided on an "as is" basis. To the fullest extent permitted by law, our total liability arising from or in connection with this agreement is limited to the total fees paid by you in the 3 months preceding the claim.

We are not liable for indirect, incidental, or consequential losses, including loss of profits, data, or business opportunity, except where such liability cannot be excluded by law.

8. Termination

We may suspend or terminate access immediately in cases of non-payment, breach of these terms, or misuse of the Service. Either party may terminate this agreement for convenience in accordance with Clause 2.

9. Governing Law

This agreement is governed by the laws of England and Wales, and the parties submit to the exclusive jurisdiction of the courts of England and Wales in respect of any dispute arising from it.